Intrinsic to developing trusting and engaged relationships with an audience is a well-founded brand strategy. We are experts at defining your USP to develop a brand DNA that is authentic and commercially viable.
Our highly qualified brand Designers provide a framework to ensure consistency and quality representation, and visualise your brand across all channels with artisanal craftsmanship.
Every client is assigned an Account Director (AD)
who is your project navigator and day-to-day
contact with the agency.
Your AD will bring internal agency experts, such as
Senior Designers and Art Directors, to the table for
your direct interaction. We ensure your
requirements are understood and implemented.
We want to know everything about your vision:
your preferences and requirements are written
into a unique branding brief that serves as a
roadmap for our design crew. It will be signed off
by you before we commence on the tools.
If you have a project you would like quoted, please
download our design brief template or give us a
call.
In any branding solution, it is of the upmost
importance that the target audience and
customer are understood. We utilise Roy
Morgan, a 3rd party research engine, for all
customer profiling.
This enables the agency to establish customer
profile personas to ensure the branding solution
meets the preferences and expectations of the
intended audience.
Based on the branding brief, our design team will
commonly establish up to three territories for
design.
We do this to ensure we have creative control all
the way through the design process, and that the
design has relevance to your business. We see
this part of the process as being key to delivering
designs that exceed your expectations.
Once the art has been curated by our design team,
we present this them in person where possible.
The presentation of the art is delivered with
supporting rationale and with up to three art
executions per territory, to ensure diversity in
design and to meet flexibility.
From here, we work closely with you to refine the
design and ensure the final delivery is far superior
to what you envisioned.
To ensure the design lives to its full potential, we also deliver a brandology, which establishes how the design lives in practice. It includes the colour palette, typeface settings, photography styling, tone of voice, and much more.
Deliverables
Heard Agency prides itself on being upfront and
transparent with quotations. We offer fixed-priced, scoped
services to meet your requirements. In terms of budget, our
branding services begin at a $3K investment.
It’s been another good week for sales and we firmly believe the standard of CGIs plays a big role. This is by far the highest performing project across the country for us. Thank you all for making the project a success and we look forward to rolling out the next with you.
Heard was exceptional at understanding our business needs and translating these. I have established a solid trust and have great confidence in the team. I have no hesitation in recommending them for any branding, marketing, UX and UI work. They are awesome at what they do.
The project we contracted to Heard remained on track, within budget, and was high quality work that fulfilled the expectations of the OLG. I would highly recommend them for UX, UI and digital engagement.
Love the site, we nailed this! It’s visually impactful and will come up a treat on all devices. You guys clearly understood what we wanted and delivered creatively in spades. It will be a standout in our sector.
My brochures look magnificent and I’m so excited to share them. Thank you for the time and effort that went into producing something so spectacular. Your CGI’s are second to none.
The CGIs you produced honestly look so hot! Great styling.
I was blown away with the quality and creativity that I saw. I am really looking forward to working with the team in the future.
Great effort to everyone in getting this ad completed. The result is excellent, you’ve totally exceeded my expectations.
We would like to thank you for taking care with this project and doing an amazing job. We are so pleased and proud.
© Heard Agency 2019 ABN: 84 241 858 723
